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Max – fashion for real people

shwetadembla February 19, 2017

Fashion should be, (a) for everyone and (b) affordable. Max Fashions over the years has managed to check these two boxes with ease.

The fashion show SS 2017 for Max Fashions held at the J. W marquis Hotel featured “real people” walking the ramp in their SS 2017 collection. There were kids on the ramp, toddlers, moms, dads, pregnant women, teenagers …

I cannot remember the last time I cheered this much watching an entertainingly choreographed fashion show featuring people…well… like us ordinary folks!

Watch the show with Brand Ambassador and Arab Idol Winner Mohammed Assaf walking the ramp at the end of the show:



Mohammed Assaf at Max Fashions Fashion show





  1. Dora March 1, 2017

    Cool idea! Real and normal people on the spot. Very brave the organizers!