Red Musk is the fragrance of the Ramadan season. Go get yours in stores now, available in fancy packaging, during the Holy month.
Also, The Body Shop has started preparations for Eid al-Fitr, so you can gift your loved ones fragrant bath essentials, creams, face washes and so much more.
We all know the philanthropic causes that The Body Shop is known for. This time, they have funded 5 million plus lessons for children in lesser privileged nations like Jordan, Uganda, Central African Republic, Democratic Republic of Congo and more.
This Ramadan, The Body Shop teamed up with War Child, the global charity for children affected by war, to grant children the wish of education.
For every specially selected gift you buy, The Body Shop will make a contribution of 4p to War Child to fund a class for a child in a war-torn area.
“In areas of conflict, getting a child back into school keeps them safe. Building their confidence, knowledge and skills opens the doors of opportunity. That’s why we have teamed up with The Body Shop this Ramadan. Buy a gift, help a child. It’s so simple, but so brilliant.”
We spoke to Christopher Davis, The Body Shop’s International Director of Campaigns and Corporate Responsibility about the partnership between War Child and The Body Shop.
Why War Child?
When we learnt about War Child, we were humbled and inspired. They bring hope to vulnerable children in some of the world’s most dangerous places. We wanted to make something happen which our customers would know was making a real difference.
How is The Body Shop making a difference with War Child this Ramadan?
It only costs 4 pence to cover the cost of everything a child needs to attend a lesson; it pays for school fees and uniforms, lesson materials, teachers’ salaries and trauma counselling. Our special selection of gifts will help to fund more than 6 million lessons and will contribute to War Child’s incredible efforts, rebuilding the lives of conflict-affected children.
How is the customer contributing to this?
By shopping with The Body Shop they know that each gift they purchase will send a child to attend a class.
Children living in the Democratic Republic of Congo, Sudan, Afghanistan and Jordan will be some of the first to benefit.
Go ahead, do your bit this Ramadan. The Body Shop is located at the Mall of The Emirates, The Dubai Mall, Dubai Festival City and Deira City Center in Dubai.