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Sprite Cricket Stars was launched under the patronage of the Ministry of Labour, and in partnership with Coca-Cola Middle East during the Ministry of Labour’s celebrations for International Labour Day to highlight the Ministry of Labour’s commitment to engaging with workers and the Asian community in the UAE, last week.

Abdullah Al Bahar, Deputy Director of Guidance Department, The Ministry of Labour, said,“The 2014 Sprite Cricket Stars tournament continues to provide a tremendous opportunity for the laborers in the country to get involved with a much loved passion, and as such furthers our efforts and commitment to the UAE workforce.”

Antoine Tayyar, Director of Public Affairs and Communications, Coca-Cola Middle East spoke to DIAF about the programme:

Fast Bowler / Cricketer from Pakistan, Mr. Shoaib Akhtar spoke to DIAF about his association with Sprite Cricket Stars:

 

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