Agatha advocates an unusual brand philosophy – that of turning cheap into chic. And it seems to work! Agatha was founded by Michel Quiniou, who was inspired to create a brand of fashion jewelry that bridged the gap between luxury boutiques and nondescript, lackluster chain stores.
I visited the store, and spoke to Sujata D’silva Marketing Manager, Essentials Trading – the company that has brought Agatha Paris to Dubai. She talks to DIAF about the brand, the jewelry trends in Dubai and more. Their ‘Snow Queen’ Xmas Collection makes for great Christmas gifts. Check out what the store has to offer: