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Staying true to DIAF’s philosophy of bringing forth emerging talent to you, my dear readers, I had to capture the launch of United Designers, a store that recently opened its doors to the public in Mirdiff City Center, Mirdiff. United Designers is an endeavor by Yahya Stapic ‘to give aspiring talent an outlet that could reward them for their creativity.’ Tap that talent I say!

The buzz right before the store opened to the public (literally) was nothing short of exciting. After the ribbon cuttings, we were welcomed into the store that houses designers such as Shrekanth, Omar Ponsot (PONSOT prêt-a-porter), Neon Edge by Mona Fares, Maja Bacanin, and ARAS Jewellery amongst others. I did not interview the designers at the store as I have planned to bring you all a one-on-one with some of them.

I want to thank my dear Kay Li for helping out that day by taking some pictures — while I was filming — at the event. Thank you Kay for the lovely pictures!

Do visit the store to keep yourself updated of new talents in the region.

For now, watch the video of the store’s launch at Mirdiff City Center.


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